VEHICLE BRANDING
GRAY LINE BRAND VEHICLES
Gray Line Design Template - Motorcoach
The blue diamond shape should always cover the front of the bus. The Gray Line logo and URL are required to be included on both sides of the vehicle with a minimum logo size of 4 feet wide. The URL can be destination-specific.
The ‘Sightseeing Everywhere’ tagline is required to be included on the vehicle with a minimum size of 3 feet wide. Other taglines and promotions like The Bucket Life can be used in addition to the required elements.
The ‘Sightseeing Everywhere’ tagline is required to be included on the vehicle with a minimum size of 3 feet wide. Other taglines and promotions like The Bucket Life can be used in addition to the required elements.
Images can be used on both sides of the bus. The images can be the same or different on each side, but they must be reflective of Gray Line's values.
The images must sit adjacent to the front diamond element leaving an area at the back of the bus where the tagline is sure to be legible.
The images must sit adjacent to the front diamond element leaving an area at the back of the bus where the tagline is sure to be legible.
Gray Line Design Template - Double Decker
The bus shapes above demonstrates how the required graphical elements can work with different design styles.
If you are unsure how to adapt for your own style, please contact Gray Line Worldwide at brand@grayline.com
If you are unsure how to adapt for your own style, please contact Gray Line Worldwide at brand@grayline.com
Gray Line Design Template - Van
The van shape above demonstrates how the required graphical elements can work with different design styles.
If you are unsure how to adapt for your own style, please contact Gray Line Worldwide at brand@grayline.com
If you are unsure how to adapt for your own style, please contact Gray Line Worldwide at brand@grayline.com