GRAY LINE
PRINT & DIGITAL ASSETS
THE DIAMOND LOGO ELEMENT APPLICATION
The diamond element can be used to complement a design. The diamond can either contain an image or act as a mark on an image.
The examples below highlight how to, and how not to, use the diamond element.
The diamond element can be used to complement a design. The diamond can either contain an image or act as a mark on an image.
The examples below highlight how to, and how not to, use the diamond element.
CORNER DIAMOND OVERLAY
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Usage
Where possible, the diamond element should predominantly sit on the bottom left-hand side. The diamond can be used on the right-hand side if it is the only option that looks good within the marketing space available.
If the background image is dark, the white diamond element should be used. If the background image is light, the blue diamond element should be used.
Where possible, the diamond element should predominantly sit on the bottom left-hand side. The diamond can be used on the right-hand side if it is the only option that looks good within the marketing space available.
If the background image is dark, the white diamond element should be used. If the background image is light, the blue diamond element should be used.
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